This is an important question. While you may see some immediate impact, it usually takes 3-4 months for a campaign such as this to be effective in powersports. This is because we have such a long sales cycle. Powersports Business says it takes an average of 121 days between first contact with a dealer and purchase…on average! So, just like when fishing you may catch a fish on the first cast, it usually takes longer. Please do not join if you only intend to be a part of the program for a month or two. It will be difficult to see a positive ROI in such a short time.